
Build a Music Career Around YOU
Be able to optimize your gigs better!
• Consider your health
• Artistic Fullfillment
• Connection to your purpose
• Financial freedom
• Opportunity to grow your network
6-month career coaching program that helps musicians identify their musical purpose, reach financial goals, and gain success on their own terms. Includes 1-on-1 coaching sessions, private online community, online course, and bi-monthly meetings.
Enrollment NOW OPEN
Here to help you thrive
Classical musicians are passionate about music, but often lack a career that is optimized around their skills and personality. They doubt the sound they create, accept work that doesn’t align with their goals, and become burned out over time.
As violist in the Houston Grand Opera & Ballet orchestras, I achieved some of traditional markers of success only to find limited ways to thrive financially, little creative energy, and health issues. So I created Aspire Music Company to teach students, coach clients, and manage artists to succeed on their own terms.
Read more about my story and let’s connect.
Dawson White, Founder Aspire Music Company

Building a career around YOU, means getting in touch with your identity
FIND YOUR PURPOSE
Why are you a musician? What musical environment inspires you the most? Getting clear on purpose will transform your view.
KNOW YOUR VALUES
Write stories of your musical upbringing and find the common themes that shape your current belief system.
CLARIFY PERSONALITY
Who are you? How do you react in certain situations? Knowing the parts of your personality that hurt/hinder success are paramount.
SHARE WITH OTHERS
What do you care about? Sharing your purpose and values with others builds confidence that inspires others to join you.
Design Your Sound
The most basic tenet of playing an instrument is forming a compelling sound for the composer and time period…Aspire lessons also help you discover what YOUR sound is.
Lessons are available for Violin, Viola, and Cello for any age. Sign up for your free lesson to see what it’s all about.
Design & Manage Your Career
Musicians went to college and learned musical skills, but know little about how to build a career. Without a clear musical purpose or financial goals, they often seek success that doesn’t align with their inner-self.
Career Coaching helps musicians design a career around their unique personality and skills, while providing tools on how to manage their way towards success.

Artist Management + Consulting
Aspire Music helps artists develop deeper connections to their audience through identity formation, compelling promotional materials, concert booking, and more.
Choose your starting point
How to Optimize Your Gigs
Free Video & PDF
Learning how to optimize your gigs is one of the quickest ways to obtain success right now. Whether you are a professional prioritizing health or a student expanding your network, learn how to optimize your gigs based on your career design.
Career Design & Management Community
Free
Group for classical musicians wanting to optimize their careers through intentional career design and more conscious management. We share resources and insights on how to achieve career balance, reach high level goals, and know when to rest.
4 Lesson Membership
$395/mo
Four 1-hr lessons (violin, viola, or cello) per month, studio class, WhatsApp video feedback, and recital (Houston).
Commitment to Diversity, Equity, and Inclusion
Aspire Music Company embraces musicians of all levels, races, religions, sexualities, gender identity/expressions, and ages. We celebrate each other’s differences and actively develop empathy to understand one another.
Core values: Empathy. Diversity. Equity. Inclusion. Anti-Racism. Respect. Excellence.
Aspire Music company is founded on the principle that every client/learner is worthy of empathy, respect, and access to high-level career services and lessons. Participants with financial challenges, currency exchange limitations, technology barriers, or any other issues will be offered ways to participate in Aspire programming. Please contact Dawson White for more details.
What our clients/students are saying…
Lindsey B.
Violinist - Mental Health Advocate
“I have worked with Dawson for several months, and it has positively influenced my life in many ways. Dawson’s coaching style is inviting, supportive, and inspiring. I initially wanted help staying organized while juggling a multifaceted career. Dawson has not only helped me with organization, but also how to recognize and utilize my unique skill set. With his guidance, I have developed more confidence to pursue a path in music that feels authentic to me.”
Troy S.
Violist - Oberlin, McGill University
"I worked with Dawson from 2014 to 2016, and I can't call those two years anything else other than formative. When I first started out with him, I had specific technical and musical goals in mind regarding what I wanted to improve in my playing. He guided me in reaching all of them. Five years later, Dawson is not only a mentor, but also a great friend. Without Dawson, I wouldn't be where I am today."
Priscilla S.
Soprano - Houston Grand Opera Studio
“My career mindset has changed drastically in the last few months. Dawson has helped me find my voice, build self-confidence in my career and grow personally. Finding my values and my purpose has helped me with networking and finding leads. His way of teaching is very therapeutic--it feels like I am growing not only in my career but personally.”
Sergio L.
Violist, Arts Administrator- DePaul, Indiana
"I studied with Dawson for 8 months as I prepared for grad school auditions. His guidance was inspirational and gave me a sense of confidence around my playing. I was successful in my pursuits and now look back on that time I studied with him in deep gratitude. He is a resourceful and open-minded individual whom I consider to be a great friend and trusted colleague. Exceptionally skilled and knowledgeable, he is among the next generation of remarkable educators and performing talent."
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