Conscious Self-Management
for Musicians (COSM)

A career coaching program for musicians needing a proven career management system, clarity on their artistic identity, and help hiring a virtual assistant to get 16 hour work days down to 6.

What would happen
if your music career actually worked for you?

Would you help more people?

Would you thrive financially?

Would you find success?

Hi! I’m Dawson.

From the outside my music career was successful: violist in the Houston Grand Opera & Ballet orchestras, teaching at 3 different colleges and lots of traveling and gigging.

But internally, things didn’t add up. While each of these experiences was valuable individually, the collective career profile DIDN’T work for me and I became conscious of the issues:

  • Performing on stage all the time didn’t suit my personality and caused serious health issues

  • Connection to my purpose and creativity was at an all time low

  • I couldn’t grow financially without adding more work, I considered quitting the profession all together

So I started consciously designing a career that DID work for me. I resigned from my opera and ballet positions this year and created Aspire Music Company. A new music business model that:

  • Suits my personality and health challenges

  • Engages my purpose and creativity every day

  • Helps me make a difference in the world while thriving financially

I designed a better career model for myself and now I’m happy to share what I’ve learned with you! Conscious Self-Management for Musicians (COSM) is my unique career coaching program that helps you design a career around your unique skills, personality, and challenges…not someone else’s version of success.

Musicians went to college and gained a tremendous amount of musical skills, but were never taught how to design or manage their careers. It's pretty obvious that big changes are needed.

Dawson White

COSM Course Curriculum

  • COSM puts you back in control of your career…no burnout jobs or gatekeepers here. It includes one-on-one coaching sessions with Dawson White, online course training, private online community, group sessions and more.

  • Life Audit

    Find Your Why

    Growth Mindset

    Your Myers Briggs

    Form Your Identity Statement

  • Musical Skills

    Extra-Musical Skills

    Career Skills

    Assemble Your COSM

    Opportunity Matrix

  • Clarify Your Portfolio Career Percentages

    Prosperity Plan

    Quarterly Plan

    Daily Metrics

  • CEO Mindset

    Manage time/tasks

    Emails

    Personal/Business Projects Manager

    Metric for Gigs

    Manage people

    Organizational Structure

    Hire a Virtual Assistant

  • Develop a marketing strategy/funnel

    Identify potential collaborators and partners

    Leverage social media and other digital marketing channels

    Activate Your Network

    Share your stories, skills, and goals with others

    Networking strategies

    Business Viability - explore your solutions to a problem

    Pursue opportunities - initiate auditions/interviews/performances

Testimonials

Lindsey B.

Violinist, Mental Health Advocate

“My career mindset has changed drastically in the last few months. Dawson has helped me find my voice, build self-confidence in my career and grow personally. Finding my values and my purpose has helped me with networking and finding leads. His way of teaching is very therapeutic--it feels like I am growing not only in my career but personally.”

Priscilla S.

Houston Grand Opera Studio


“I have worked with Dawson for several months, and it has positively influenced my life in many ways. Dawson’s coaching style is inviting, supportive, and inspiring. I initially wanted help staying organized while juggling a multifaceted career. Dawson has not only helped me with organization, but also how to recognize and utilize my unique skill set. With his guidance, I have developed more confidence to pursue a path in music that feels authentic to me.”

“If you become more conscious of your unique needs and skills, you are empowered by what you can offer people”

— Dawson White

Program Structure + Pricing

  • Group Coaching

    Two monthly COSM group class

    Training Sessions (as needed)

    Online Training

    COSM online course

    Accountability

    Weekly Feedback

    Accountability Coach

    Private Client FB group

  • $480 monthly membership

  • While the value of this course is well beyond the price and I would never sell something that I didn’t fully believe in, I understand some ideal clients will have limited access to this program.

    Scholarships will be available for a limited number of clients who have currency limitations, operate on student incomes, or have other hardships. Please mention those financial concerns in your strategy session.

  • Aspire Music Company embraces musicians of all levels, races, religions, sexualities, gender identity/expressions, and ages. We celebrate each other’s differences and actively develop empathy to understand one another.

    Core values: Empathy. Diversity. Equity. Inclusion. Anti-Racism. Respect. Excellence.

Need More Details?

Download the COSM Framework

About Aspire Music

Musicians are passionate about music, but often lack a career that is optimized around their skills and personality. They doubt the sound they create, accept work that doesn’t align with their goals, and become burned out over time.

As violist in the Houston Grand Opera & Ballet orchestras, I achieved some of traditional markers of success only to find limited ways to thrive financially, little creative energy, and health issues. So I created Aspire Music Company to teach my clients and students to succeed on their own terms.

Check out the free training and let’s connect.

Dawson White, Founder Aspire Music Company

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